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Graphic Designer and Community Manager

At Saint Andrew’s School, I translated the academic mission into a visual language that spoke directly to the community. By blending strategic design with community management, I ensured that the school’s digital and physical presence felt like a true home for our students, parents, and faculty alike.

Social Media Calendar

I made sure every important community moment was captured and shared, keeping parents and students connected in real-time.

Brand Materials

I reinforced our shared identity by managing everything from vector logos to everyday stationery, ensuring the community always saw its best self reflected in our brand.

Content Pillar Development

I structured the school’s digital voice around specific event-driven pillars, ensuring that every school milestone was captured and shared through a strategic lens.

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Projects that connect
values to people

Mascot & Character Design

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I adapted our physical mascot into a relatable digital character to bridge the gap between academic goals and student life.

By illustrating Andrew the Lion meeting all the IB Learner Profile principles, we provided a more approachable and doable profile for the community to follow, making international standards feel like a natural part of our daily culture.

IB attribute stickers

 Distributed throughout the community, these stickers allowed students and parents to wear their values, turning international educational standards into a source of school pride.

The Institutional Agenda & Calendar

A massive project in both design and logistics. I led the design and production of over 1,200 physical units, coordinating digital and print assets to ensure every family had a functional, beautiful, and brand-consistent tool for the academic year.

I customized every page with original illustrations and interactive games featuring Andrew the Lion, weaving together Character Counts  values and Catholic faith to create a deeply personal community resource.

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Ready to Transform Your Brand?

Reach out to discuss how we can align your vision with high-impact design.

+34 605744592

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Alejandra Hurtado | U.S. Resident | Available for Global Remote Work.

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